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The Multitasking Trap: Or How to Fool Yourself into Thinking You're Cool While Getting Little or Nothing Done

If multitasking were truly a skill, today we would all be CEOs of multinationals and at the same time Olympic champions, starred chefs and influencers with 1 million followers.
Spoilers: we are not. And no, it's not the economic crisis' fault.

It's that multitasking is a giant scam. A mental trap sold as efficiency, but which is actually just a chic way of saying: “I’m doing everything terribly, but at least I’m very busy.”

Practical example of modern multitasking:

  • A call starts.
  • While you're half listening, you reply to an email.
  • Your phone vibrates. Mom's WhatsApp.
  • Meanwhile Teams is flashing.
  • You open a CRM that looks at you sad and misunderstood.
  • You return to the call, but no one knows what the conversation is about anymore. Not even you.

Result? You haven't solved anything. But you've consumed the cognitive equivalent of a marathon in the midday sun.

Multitasking: The Most Toxic Myth of the Last 20 Years

They made us believe that jump from one thing to another is synonymous with productivity.
Instead, it is synonymous with:

  • Chronic stress
  • Errors in bursts
  • Projects eternally “in progress”
  • Endless meetings where no one really listens

And no, it's not being “dynamic”. It's just to be fragmented. And guess what? Things that are broken into pieces are disgusting. Always.

The hard truth that no one wants to hear:

  • ✅ Finish something.
  • ✅ Then the other one begins.
  • ✅ Stay immersed long enough to create something that makes sense.

If you interrupt yourself every 3 minutes, you are not productive: you're just perpetually rebooting.

Multitasking doesn't make you efficient. It makes you a hamster on a wheel.

Every time you change tasks, you lose focus.
Every time you lose focus, you use up mental energy.
Every time you use up mental energy… you're playing to lose against yourself.

So, what do we do?

👉 One thing at a time.
👉 Well done.
👉 Closed, signed, delivered.
👉 Then you move on to the next one.

(Maybe without hashtags like #grindmode #hustlelife, thanks.)

If you want some practical advice:

  • Block 40 minutes on one task. Just that.
  • No notifications. No calls. No “I’ll only reply to this text.”
  • At the end of 40 minutes, look what you've done.

If you built something that exists, good.
If you have only "disposed of communications", you're still in the wheel.

🎯 Moral?

Do fewer things at a time it's not being slow. It's being smart.

And those who truly build results never seem “too busy.”
He seems focused. And calm.
Which, let's face it, is a lot sexier.

👊 Stay cool, stay single-task.

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